Dear Svenson Hair Centres Friends and Customers,
During 2013 Svenson Hair Centres have been listening to you, our friends and customers. We have taken some time to reflect on what you have told us about your needs, preferences and expectations; and what that means for Svenson Hair Centres, if our brands are to maintain their status as part of your life and beauty regime.
Based on our reflections the Svenson Hair Centres management team has set our sights to bring you a new Medical Aesthetics experience. Asian customers are becoming increasingly comfortable with cosmetic enhancements. But rather than seeking these in a clinical medical environment, what you have told us is that you desire a more relaxed spa-styled retreat, where you have access to a full suite of cosmetic specialists, and before and after care for your aesthetic procedure.
Our parent company, Global Beauty International Group, will open our first Medical Aesthetics Beauty Retreat in Malaysia in January 2014.
Following its decision to fully commit to the Medical Aesthetics Beauty Retreat, our group decided to rationalise our geographic footprint, concentrating on our more mature and established cosmetic beauty markets. As part of this, our Svenson operations in China were sold in December 2013. Global Beauty International Group will continue to operate Svenson in Hong Kong, Macau and our South East Asian markets.
We look forward to the coming months when we will be able to unveil the exciting details of our new Beauty Retreat in Malaysia.
Chief Executive Officer, GBI
親愛的Svenson Hair Centres朋友與客戶：
我們隆重宣佈，隨著業務發展，Svenson的母公司Global Beauty International Group將於2014年1月在馬來西亞開設我們的首間醫學美容中心。未來一年，我們更計劃擴展至其他8個城市及地區。
我們承諾，將會全心投入更先進、更優質的醫學美容領域。而為了專注於更成熟及發達的美容市場，我們已於2013年12月出售Svenson在中國大陸的業務。Global BeautyInternational Group將繼續在香港、澳門及東南亞市場經營Svenson的業務，繼續精益求精。